Responsibility

- Own and deliver commercial P&L targets.
- Develop and execute national sales and distribution strategy.
- Expand presence across retail, wholesale and industrial channels.
- Lead pricing, margin management, and revenue optimization.
- Build strategic partnerships and key accounts.
- Translate market insights into product and category growth.
- Align commercial plans with sourcing, production, and supply chain.
- Build, lead, and develop high-performance commercial teams.
- Identify export and regional growth opportunities.